A product can be thought of as a(n)
A) package of possibilities.
B) configuration of parts.
C) one-time purchase.
D) package of attributes.
E) series of alternatives.

Question

Quizplus · Accepted Answer

A product is a package of attributes that are intended to satisfy the needs or wants of consumers. These attributes can include physical aspects, such as size and color, as well as intangible aspects, such as quality and brand reputation. While a product may be made up of different parts or configurations, it is ultimately defined by the attributes that make it appealing to consumers.

A Product Can Be Thought of as A(n)