A lead user for a product will often give you an earlier and more accurate idea of whether a new product will be successful in the marketplace compared to other customers.

Question

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A lead user is someone who frequently experiences the problem that a new product aims to solve and who is also an early adopter of new technologies. Lead users are often more knowledgeable and technically skilled than other users, and their feedback can provide valuable insights into the product's potential success in the marketplace. Therefore, they are more likely to give you an earlier and more accurate idea of whether a new product will be successful than other customers.

A Lead User for a Product Will Often Give You