While rapid innovation often benefits society,it often makes success for companies
A) more complicated as they strive to keep up with the latest innovations.
B) profitable as long as they do not innovate themselves, but rather use innovations of others to their advantage.
C) easier since innovation always makes things simpler.
D) less likely because customers will not be willing to pay as much for goods and services.

Question

Quizplus · Accepted Answer

Rapid innovation often creates a fast-changing market, which can make it difficult for companies to keep up and remain relevant. In order to be successful, companies must be proactive in adapting to the latest innovations and technology, which can be a complex and expensive process.

While Rapid Innovation Often Benefits Society,it Often Makes Success for Companies