A(n)______ orientation exists when the parent attempts to blend its own predisposition with those of the region under consideration.
A) Polycentric
B) Regiocentric
C) Ethnocentric
D) Geocentric

Question

Quizplus · Accepted Answer

Regiocentric orientation refers to a parent company that tries to balance its own culture with that of the specific region or market in which it operates. This approach recognizes local differences and seeks to accommodate them, while still maintaining some degree of control and consistency across different locations. This contrasts with ethnocentric, polycentric, and geocentric orientations, which tend to be more focused on the home culture and norms.

A(n)______ Orientation Exists When the Parent Attempts to Blend Its