The Hair Cuttery,a hair salon chain,is opening a new store in an area where there are already five independently owned hair salons operating.To draw people into the store for its grand opening,the Hair Cuttery can use:

Question

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Sales promotion would be the best choice for the Hair Cuttery to draw people in for its grand opening because it is a short-term strategy aimed at increasing sales quickly. The Hair Cuttery could offer special discounts, coupons or giveaways to attract customers away from the independently owned salons. Advertising, personal selling, and publicity may also be effective, but they are more long-term strategies that will take time to build awareness and loyalty among customers.

The Hair Cuttery,a Hair Salon Chain,is Opening a New Store