The manufacturer of baby safety products has the following mission: "Products that protect our most valuable resource-our children." One of its products is a small cap that fits over sharp edges to prevent injury.The caps are made almost entirely of recycled plastic.For each package of protective caps sold,the company donates 5 percent of its profits to the Center for the Rehabilitation of Head Injuries.The company is demonstrating all of the following EXCEPT:
A) green marketing.
B) cause-related marketing.
C) societal responsibility.
D) its profit objectives.
Correct Answer:
Verified
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