Green marketing refers to the promotion and selling of products or services that are environmentally-friendly or produced through sustainable practices. It involves efforts to produce, promote, and reclaim environmentally sensitive products. The focus is on minimizing the impact on the environment while meeting the needs of consumers.

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Green Marketing Is

Question 104

Multiple Choice

Green marketing is:

A) marketing of agricultural products, specifically commodities that traditionally were not formally marketed since they operated in a pure competition environment.
B) marketing efforts taken by new and smaller companies that lack both the experience and resources of their major competitors.
C) marketing efforts to produce, promote, and reclaim environmentally sensitive products.
D) marketing products that have in no way been altered or reprocessed by artificial means.

Correct Answer: