What is meant by the term "service effectiveness"?
A)Servicescape
B)Service productivity
C)Service quality
D)Service branding

Question

Quizplus · Accepted Answer

Service effectiveness refers to the ability of a service to meet and exceed customer expectations in terms of quality, reliability, and responsiveness. This falls under the broader category of service quality, which encompasses various dimensions such as tangibles, reliability, responsiveness, assurance, and empathy. Service productivity relates to the efficiency and output of service operations, while servicescape pertains to the physical environment where the service is provided. Service branding involves creating and managing a distinct image and reputation for a service brand.

What Is Meant by the Term "Service Effectiveness