A brand is created by _______.
A)continually investing in creative and innovative advertising campaigns
B)augmenting a core product with distinctive values that distinguish it from the competition
C)promoting a product as an exclusive and luxury item
D)designing a truly unique product that cannot be imitated by competitors

Question

Quizplus · Accepted Answer

A brand is created by augmenting a core product with distinctive values that distinguish it from the competition. While investing in creative and innovative advertising campaigns, promoting a product as an exclusive and luxury item, and designing a truly unique product can all contribute to the overall success of a brand, they are not the sole determining factors in creating a brand. The key is to differentiate a product from its competitors by creating unique values that customers associate with the brand.

A Brand Is Created by _______