____ refers to avoiding competition in making a product distinct from that of competitors by adding value or features for which consumers are willing to pay more.
A)Kaizen
B)Differentiation
C)Confrontation
D)Cost leadership

Question

Quizplus · Accepted Answer

Differentiation refers to adding value or unique features to a product that set it apart from competitors and create a perceived value that justifies a higher price point. This approach aims to appeal to customers who are willing to pay more for a product that meets their specific needs or preferences.

____ Refers to Avoiding Competition in Making a Product Distinct