Marketing managers of global firms who may want to use a single worldwide strategy realize that doing so is impossible.

Name: Marketing managers of global firms who may want to use a single worldwide strategy realize that doing so is impossible.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

It is nearly impossible to use a single worldwide strategy due to differences in factors such as culture, language, laws, and consumer behavior. Global firms must adapt their strategies to fit the specific needs of each local market.

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