Rock-Tenn
Rock-Tenn produces packaging products.They make cartons that will hold a dozen Dunkin' Donuts,waffle fries for Chik-fil-A,Gillette razors,Haagen -Daz ice cream,express mail envelopes for FedEx and much more.Rock-Tenn business fluctuates depending on consumer demand.As plastic products become more expensive companies turn to cardboard and paper to package their products.
-Refer to Rock-Tenn.A sales representative from a paper producing company calls on Rock-Tenn routinely every month to review their ordering needs.The monthly sale of paper to Rock-Tenn would constitute a:
A) new buy
B) modified rebuy
C) straight rebuy
D) modified new buy
E) straight new buy
Correct Answer:
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