(Appendix 11B)Which one of the following is NOT an example of an order-filling marketing activity?
A) Warehousing of customers' orders.
B) Advertising.
C) Order entry.
D) Collection of accounts receivable.

Question

Quizplus · Accepted Answer

Warehousing of customers' orders, order entry, and collection of accounts receivable are all activities involved in fulfilling customers' orders. Advertising, on the other hand, is a promotional activity that aims to create awareness and generate demand for a product or service, rather than directly fulfilling orders.

(Appendix 11B)Which One of the Following Is NOT an Example