Walmart captures point-of-sale transactions from thousands of stores in several countries and continuously transmits these data to its massive data warehouse.Walmart allows more than 3,500 suppliers to access data on their products and perform data analyses.These suppliers use the data to identify customer buying patterns at the store level.They use this information to manage local store inventory and identify new merchandising opportunities.Both Walmart and its suppliers are engaged in:
A) information formatting.
B) database enhancement.
C) data mining.
D) data shading.
E) descriptive modeling.

Question

Quizplus · Accepted Answer

The activity described in the scenario is data mining, which involves analyzing large datasets to discover hidden patterns and relationships. Walmart and its suppliers use this information to make business decisions and improve their operations. Data mining is a data analysis approach that identifies patterns of characteristics that relate to particular customers or customer groups.

Walmart Captures Point-Of-Sale Transactions from Thousands of Stores in Several