Baked Treats, a confectionary company, introduced maple syrup cookies that became an instant hit in the country of Argonia because Argonians are accustomed to eating cookies.The same product received a lukewarm response in other countries, where traditional snacks have been very different in nature.Which of the following factors contributed to the success of these cookies in Argonia?
A)Compatibility
B)Trialability
C)Complexity
D)Visibility
E)Observability

Question

Quizplus · Accepted Answer

The success of the maple syrup cookies in Argonia can be attributed to their compatibility with the local taste preferences. Since cookies are a familiar snack in Argonia, the introduction of a new flavor was well-received by the consumers in that country.

Baked Treats, a Confectionary Company, Introduced Maple Syrup Cookies That