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Rudo, the Owner of an Ice Cream Parlour, Is Planning

Question 45

Multiple Choice

Rudo, the owner of an ice cream parlour, is planning to introduce new flavours into the product line.He decides to take feedback and suggestions from buyers as part of the process to develop innovative and interesting new ice cream flavours.What is Rudo's source of idea generation?


A) Internal research
B) Reverse engineering
C) Brainstorming
D) Customer input
E) Licensing

Correct Answer:

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