Which of the following firms is an example of a consensus buying centre?
A)A manufacturing firm in which the head of the finance team decides on the value of the bid after a detailed discussion with top management
B)A construction firm that will finalize a particular plan only if it is approved by most of the qualified engineers who are part of the designing team
C)A mining firm in which the head of the buying centre decides to buy equipment from a particular supplier, as most of the participants are satisfied with the proposal of this supplier
D)A car company that decides on a particular tire supplier after receiving the approval of all the experts who were part of the decision-making committee
E)A consulting firm in which the head of the recruitment team makes the final decision on recruiting a candidate, irrespective of the decision made by other interviewers

Question

Quizplus · Accepted Answer

A consensus buying centre is one in which all members of the buying team must agree on a decision before it can be made. In this case, the car company makes the decision after receiving approval from all the experts, which indicates a consensus among the buying center.

Which of the Following Firms Is an Example of a Consensus