Charles Associates Inc.uses mass media advertising to communicate its festival products and to urge customers to buy the products during the festival season.It advertises after generating enough awareness about its products and the various schemes associated with them.Which of the following types of advertising does Charles Associates Inc.use?

Question

Quizplus · Accepted Answer

Charles Associates Inc. is using persuasive advertising because it is urging customers to buy its festival products during the festival season. The company is trying to persuade customers to choose its products over competitors' products.