A retail store offers customers an exclusive card with which they can build up points for every purchase made and then redeem these points for cash at the end of the year.This is an example of:
A)personal selling.
B)sales promotion.
C)DRTV.
D)event sponsorship.
E)deceptive advertising.

Question

Quizplus · Accepted Answer

This is an example of a sales promotion, as it is a short-term incentive aimed at encouraging customers to make more purchases in order to accumulate points that can be redeemed for cash.

A Retail Store Offers Customers an Exclusive Card with Which