Style Icon, a clothes retailer, adds a new summer collection to its stores, keeping in mind the approaching summer season.As a keen market observer, Style Icon understands fashion trends and maintains inventory appropriately.Which of the four Ps is Style Icon using here to create value for consumers?
A)Promotion
B)Product
C)Price
D)People
E)Process

Question

Quizplus · Accepted Answer

Style Icon is using the Product element of the 4 Ps to create value for consumers by adding a new summer collection to its stores.

Style Icon, a Clothes Retailer, Adds a New Summer Collection