Providing a multichannel offering helps retailers to build share of wallet.

Question

Quizplus · Accepted Answer

By offering multiple channels for customers to make purchases, retailers can increase the likelihood of capturing a larger share of a customer's spending. This is because customers can choose the channel that is most convenient for them, and may be more likely to make additional purchases if they can do so through their preferred method of shopping.

Providing a Multichannel Offering Helps Retailers to Build Share of Wallet