When entering into a franchise agreement,what term is used to refer to the firm that is granted the right to operate a business using the franchise name and business concept?

Question

Quizplus · Accepted Answer

The term franchisee refers to the individual or firm that is granted the right to operate a business using the franchise name and business concept. The franchisor is the party that grants this right, but is not the one operating the business. Therefore, option A is the correct term used to refer to the party entering into the franchise agreement.

When Entering into a Franchise Agreement,what Term Is Used to Refer