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Findus,the Frozen Food Division of the Swiss Food Giant Nestlé,markets

Question 36

Multiple Choice

Findus,the frozen food division of the Swiss food giant Nestlé,markets fish cakes and fish fingers in Great Britain,and beef bourguignon and coq au vin in France,and vitéllo con funghi and braciola in Italy.This is an example of:


A) cultural differences.
B) product variety.
C) individual tastes.
D) flexibility of service.

Correct Answer:

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