When it comes to selling tennis racquets,marketers would seek the endorsement of Serena Williams,because she would be an opinion leader for that product.

Question

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Serena Williams is a famous professional tennis player and one of the best in history, so her endorsement would be highly influential for tennis players and fans looking to purchase a tennis racquet. As an opinion leader in the tennis world, her endorsement would add credibility and legitimacy to the product.

When It Comes to Selling Tennis Racquets,marketers Would Seek the Endorsement