A sudden drop in the average consumer income would be an example of which external force affecting the marketing environment?
A)legal
B)sociocultural
C)technological
D)political
E)economic

Question

Quizplus · Accepted Answer

A sudden drop in the average consumer income is a clear example of an economic force affecting the marketing environment. It can significantly impact consumer behavior and purchasing power, which, in turn, can affect marketing strategies and tactics. Other external forces, such as legal, sociocultural, technological, and political, do not directly relate to changes in consumer income.

A Sudden Drop in the Average Consumer Income Would Be