A researcher classifies people by gender and by whether or not they routinely watch the evening news on television.For the resulting data,the correct method for measuring the relationship between the two variables would be the phi-coefficient.

Question

Quizplus · Accepted Answer

The phi-coefficient is the appropriate measure of association for a 2x2 table where both variables are dichotomous (i.e., have only two categories). In this case, the variables are gender (male or female) and watching the evening news (yes or no), and both are dichotomous. Therefore, the phi-coefficient is the correct method for measuring the relationship between the two variables.

A Researcher Classifies People by Gender and by Whether or Not