Countertrade is most attractive to
A)small exporters.
B)large multinational enterprises.
C)only U.S.firms.
D)any firm in democratic nations.
E)new companies.

Question

Quizplus · Accepted Answer

Countertrade is most attractive to large multinational enterprises because they have the resources and global reach to manage and benefit from complex trade arrangements that involve exchanging goods and services instead of using cash.

Countertrade Is Most Attractive to