All of the following groups are included in the diffusion of innovation curve except
A) innovators.
B) non-adopters.
C) late majority.
D) early majority.
E) early adopters.

Question

Quizplus · Accepted Answer

The diffusion of innovation curve includes innovators, early adopters, early majority, late majority, and laggards, but not non-adopters. Non-adopters are individuals or groups who choose not to adopt or use an innovation, but they are not considered as part of the diffusion process as they do not actively participate in spreading or adopting the innovation.

All of the Following Groups Are Included in the Diffusion