Florist Bruce Penney enjoyed his retail floral business,but his real love is kites.When a store site became available near his Ottawa shop,he opened Kite Corner,a store devoted to selling kites and anything associated with kites.Both stores are doing well,and Bruce splits his time between the two establishments.Bruce recognized a/an __________ opportunity.
A) related diversification
B) horizontal integration
C) vertical integration
D) unrelated diversification
E) market penetration
Correct Answer:
Verified
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