Since Jill had the opportunity to utilize ________________,she now places pizza cutters by the pepperoni,refrigerated croissant dough by the butter,birthday candles by the cards and the cake mixes.
A) shopping basket analysis
B) shopping cart analysis
C) grocery cart analysis
D) market basket analysis
E) merchandising analysis

Question

Quizplus · Accepted Answer

Market basket analysis is the process of analyzing the items that customers purchase together. By utilizing this analysis, Jill was able to identify which products are frequently purchased together and place them in close proximity to one another. This improves the customer experience and can lead to increased sales.

Since Jill Had the Opportunity to Utilize ________________,She Now Places