On occasion,a firm will respond to a competitor's move by retaliating.For example,Linde Gas (an American firm producing industrial gasses)entered the French market when Air Liquide (a French company in the same industry)decided to enter the U.S.market.Such a move is considered a
A) cost driver.
B) competitive driver.
C) technology driver.
D) market driver.
E) None of the above

Question

Quizplus · Accepted Answer

Linde Gas and Air Liquide are not mentioned in the text; however,this is a typical retaliatory action that drives a company to enter a foreign market which it had no intention to enter in the first place.

On Occasion,a Firm Will Respond to a Competitor's Move by Retaliating.For