Paul and Pierre are writing a business plan to submit to a bank to ask for a loan to start a French restaurant.Paul has worked in finance for five years and Pierre is a chef.Unfortunately,neither has much experience in marketing and they think that marketing equals advertising.They have asked you to explain the marketing concept as it is viewed today.What do you say?

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The Answer of Paul and Pierre are writing a business plan to submit to a bank to ask for a loan to start a French restaurant.Paul has worked in finance for five years and Pierre is a chef.Unfortunately,neither has much experience in marketing and they think that marketing equals advertising.They have asked you to explain the marketing concept as it is viewed today.What do you say?

Paul and Pierre Are Writing a Business Plan to Submit