A value chain typically consists of five primary activities that can directly provide value to customers.The activities that help customers buy the organization's products or services represent
A)inbound logistics.
B)outbound logistics.
C)marketing and sales.
D)operations.

Question

Quizplus · Accepted Answer

Marketing and sales activities are the ones that directly help customers buy the organization's products or services. Inbound logistics are related to receiving and storing inputs, operations involve transforming inputs into final products, and outbound logistics relate to the delivery of products to customers. While all of these activities are important for the functioning of the value chain, none of them directly provide value to customers in the same way that marketing and sales activities do.

A Value Chain Typically Consists of Five Primary Activities That