In regard to services,what is the definition of intangibility?
A)Products cannot be seen,tasted,heard,or felt before the purchase.
B)Products cannot be stored.
C)Exchange takes place in direct contact.
D)Exchange does not require direct contact.

Question

Quizplus · Accepted Answer

Intangibility refers to the fact that services cannot be seen, touched, tasted, or felt before the purchase. Unlike physical products, services are non-physical and do not have a tangible form. This makes it difficult for customers to evaluate the quality of services before making a purchase, and it also makes it challenging for service providers to communicate the value of their services to potential customers.

In Regard to Services,what Is the Definition of Intangibility