Advertisers try to
A)raise the demand for their product and make it more elastic.
B)raise the demand for their product and make it less elastic.
C)lower the demand for their product and make it more elastic.
D)lower the demand for their product and make it less elastic.

Question

Quizplus · Accepted Answer

Advertisers aim to create brand awareness and promote their product, which ultimately leads to an increase in demand. Their objective is to differentiate their product from competitors and show its unique value proposition so that consumers are willing to pay a premium price for it. By creating brand loyalty and a perception of high quality, they can make demand less elastic, meaning that consumers are less likely to switch to a substitute product if the price increases.

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