Figure 19-1
-According to Figure 19-1 above,the source of information most used by college students in 2009 was
A) free samples in a store.
B) advertising on the television.
C) advertising in magazines.
D) advertising on the Internet.
E) word of mouth.

Question

Figure 19-1
-According to Figure 19-1 above,the source of information most used by college students in 2009 was
A) free samples in a store. 
B) advertising on the television. 
C) advertising in magazines. 
D) advertising on the Internet. 
E) word of mouth.

Quizplus · Accepted Answer

According to the graph, the source of information most used by college students in 2009 was word of mouth, with 36.7% of respondents citing it as their source of information. The other options listed (free samples, TV advertising, magazine advertising, and Internet advertising) were all cited by less than 20% of respondents, with Internet advertising being the closest at 18.9%. Therefore, E (word of mouth) is the best choice for the source of information most used by college students in 2009.

Figure 19-1 -According to Figure 19-1 Above,the Source of Information Most Used