Smartphone apps are providing stiff competition for physical retail stores because
A) consumers using the app Instagram can shop instantly.
B) consumers can "tweet" their product preferences.
C) consumers can create and save shopping lists on their smartphones.
D) consumers can simultaneously check prices at other stores while shopping for a product in a brick-and-mortar retail store.
E) consumers using the app ShopKick receive credit, discounts, and other incentives for walking into a brick-and-mortar retail store.

Question

Quizplus · Accepted Answer

Smartphone apps allow consumers to compare prices at other stores in real-time while they are physically in a retail store, providing stiff competition for physical retail stores. This feature can lead to lost sales for physical stores if the consumer finds a better deal elsewhere.

Smartphone Apps Are Providing Stiff Competition for Physical Retail Stores