promotional allowance refers to
A) a one-time discount that must be used within a certain time frame or it expires.
B) the cash payments or an extra amount of "free goods" awarded sellers in the marketing channel for undertaking certain advertising or selling activities to promote the product.
C) the return of money based on proof of purchase.
D) short-term price reductions when consumer demand takes a significant and unexpected dip.
E) incentives, such as trips, cruises, jewelry, etc., presented to brand-loyal customers.
Correct Answer:
Verified
Q269: Which of the following statements about everyday
Q276: Q277: glass blowing studio makes fine pieces of Q278: the terms of the trade discount are Q279: purpose of a cash discount is to Q280: the cash discount terms for a $500 Q283: After offering a promotional allowance,the price of Q284: discounts,reductions from list or quoted prices to Q285: price reduction given when a used product Q286: payments or an extra amount of "free
A)
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