3M launched its premium Greptile Grip golf glove consisting of the highest quality Cabretta sheep leather,it suggested a retail price range of $16.95 to $19.95.Golf glove marketer Bionic had introduced its Classic at $24.95 and its Pro at $39.95,while FootJoy launched its Pure Touch Limited at $28.00 and its SciFlex at $18.00.Other competitors focused on price/value at three price points: $6.00-$9.99,$10.00-$16.99,and $17.00 and up.These statements suggest that 3M has been pursuing a __________ method of selecting an approximate price level.
A) competition-based
B) profit-oriented
C) cost-oriented
D) demand-oriented
E) experience-oriented
Correct Answer:
Verified
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