third step in segmenting and targeting markets that link customer needs to marketing actions is to __________.
A) group potential buyers into segments
B) group products to be sold into categories
C) select target markets
D) develop a market-product grid and estimate size of markets
E) take marketing actions to reach target markets

Question

Quizplus · Accepted Answer

The third step in segmenting and targeting markets involves developing a market-product grid and estimating the size of markets to link customer needs to marketing actions effectively.

Third Step in Segmenting and Targeting Markets That Link Customer