Toyota dealership in British Columbia,Canada,donated $50 to the Make-A-Wish Foundation of Canada for each Toyota purchased during a particular month.This is an example of how a small business can engage in
A) philanthropic marketing.
B) cause marketing.
C) marketing altruism.
D) public relations marketing.
E) societal marketing.
Correct Answer:
Verified
Q146: 3M,the "Pollution Prevention Pays" program has generated
Q147: the charitable contributions of a firm are
Q148: Q149: fast food restaurants,including Burger King,McDonald's,and Wendy's,no longer Q152: stands for Q152: Chrysler recycles thousands of tons of wooden Q154: of the following are the result of Q155: 14000 refers to Q164: Cause marketing refers to Q178: Spiegel Inc.sold Christmas cards on page two![]()
A) International Service Organizations.
B) Integrated Standards
A) a plan to encourage
A)when the charitable contributions
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