Which of the following is NOT a macromarketing-related issue?
A) determining whether advertising is wasteful
B) identifying natural resource scarcities in the marketing system
C) assessing whether marketing costs too much
D) determining how an individual organization directs its marketing activities and allocates its resources to benefit its customers
E) studying the aggregate flow of a nation's products and services to benefit society

Question

Quizplus · Accepted Answer

This option is not a macromarketing-related issue because it pertains to individual organization decision-making, rather than the aggregate flow of products and services to benefit society. A, B, C, and E are all examples of macro-level considerations in marketing.

Which of the Following Is NOT a Macromarketing-Related Issue