________ refers to a strategy that integrates people and technology across all business functions and enhances relationships with customers, suppliers, and other stakeholders.
A)Customer relationship management
B)Strategic management
C)Supply chain management
D)Total quality management
E)Customer enhancement strategy

Question

Quizplus · Accepted Answer

Customer relationship management (CRM) is a strategy that integrates people and technology across all business functions to enhance relationships with customers, suppliers, and other stakeholders.

________ Refers to a Strategy That Integrates People and Technology