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The Matrix of Transition Probabilities Below Deals with Brand Loyalty

Question 31

Essay

The matrix of transition probabilities below deals with brand loyalty to Bark Bits and Canine Chow dog food.
The matrix of transition probabilities below deals with brand loyalty to Bark Bits and Canine Chow dog food.     a.What are the steady state probabilities? b.What is the probability that a customer will switch brands on the next purchase after a large number of periods?
a.What are the steady state probabilities?
b.What is the probability that a customer will switch brands on the next purchase after a large number of periods?

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