In their book Killer Customers,Larry Selden and Geoffrey Colvin estimate what percentage of a company's customers generates approximately 120% of a company's profits?
A)20%
B)40%
C)60%
D)80%

Question

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Larry Selden and Geoffrey Colvin suggest that approximately 20% of a company's customers generate about 120% of its profits, highlighting the importance of focusing on the most profitable customers.

In Their Book Killer Customers,Larry Selden and Geoffrey Colvin Estimate