________ is a strategy that integrates people and technology in all business functions to enhance relationships with customers, partners, and distributors.

Question

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Customer relationship management (CRM) is a strategy that focuses on building and maintaining strong relationships with customers by integrating people, processes, and technology in all business functions. This approach helps businesses to understand customer needs, preferences, and behaviors, and provides a framework for managing interactions and communication across multiple channels. By using CRM, businesses can develop more personalized customer experiences, improve customer satisfaction and loyalty, and drive revenue growth.

________ Is a Strategy That Integrates People and Technology in All