The process that products go through as they pass through their introduction,growth,maturity,and decline stages is called which of the following?
A) the marketing mix
B) the stages of product development
C) the product mix cycle
D) the product life cycle

Question

Quizplus · Accepted Answer

The process that products go through as they pass through their introduction, growth, maturity, and decline stages is called the product life cycle. This cycle is divided into four main stages, and it helps marketers understand how to manage a product's marketing and sales strategies over time. This information can be used to adjust pricing, distribution channels, promotional efforts, and product features as needed to keep the product relevant and profitable.

The Process That Products Go Through as They Pass Through