Which of the following is true of reverse engineering?
A) It is the process of building a new product by first determining the selling price of the product.
B) It is the process by which a company analyzes its own process to reduce cost.
C) It is the process by which a company markets a product by analyzing competitors marketing strategy.
D) It is the process by which the competitor's products are disassembled and analyzed.

Question

Quizplus · Accepted Answer

Reverse engineering is the process of disassembling and analyzing a competitor's product to determine its design, components, and materials. This information can then be used to create a competing product or improve upon an existing one. Option A is incorrect because reverse engineering has nothing to do with determining the selling price of a product. Option B is incorrect because this describes process improvement, not reverse engineering. Option C is incorrect because this describes competitor analysis, not reverse engineering.

Which of the Following Is True of Reverse Engineering