The __________ effect occurs when a rater evaluates one employee who is very strong in a number of dimensions such that, by comparison, the next employee is likely to appear weak, even if he is an average worker by other measures.
A) contrast
B) halo
C) comparison
D) relativity

Question

Quizplus · Accepted Answer

The contrast effect occurs when a rater evaluates one employee who is very strong in a number of dimensions such that, by comparison, the next employee is likely to appear weak, even if he is an average worker by other measures. The halo effect occurs when a rater allows a single attribute, such as likeability, to influence all evaluations of the individual. The comparison effect occurs when the rater compares employees to one another instead of using a standard performance scale. Relativity is not a recognized term in the context of performance evaluation biases.

The __________ Effect Occurs When a Rater Evaluates One Employee