Pate's Pharmacy,Inc.operates a regional chain of 120 pharmacies.Each pharmacy's floor plan includes a greeting card department which is relatively isolated.Sandra Royo,Marketing Manager,feels that the level of lighting in the greeting card department may affect sales in that department.She chooses three levels of lighting (soft,medium,and bright)and randomly assigns six pharmacies to each lighting level.Sandra's experimental design is a ___.
A)factorial design
B)random block design
C)normalized block design
D)completely randomized design
E)fractional design

Question

Quizplus · Accepted Answer

This is a completely randomized design because the pharmacies were randomly assigned to the different levels of lighting without any blocking or matching.